Global public affairs strategy firm Oaktree Solutions announced today that former NBA player and NBA Players Association executive Roger Mason Jr. has joined the firm as the Global Talent Business Strategy Advisor in the firm’s growing Sports and Entertainment practice.
Following Oaktree’s recent equity stake in Los Angeles-based AIGH, Mason's new role marks a significant development in the firm’s global sports offering. Mason will be an advisor in Oaktree’s professional athlete consulting vertical alongside Managing Director Eric Bland. The practice will offer international business advisory and post-career counseling for professional athletes, ensuring that their careers are only just getting started when they hang up their uniform. In addition, the practice will offer advisory services to pre-professional athletes as they face the increasingly complex landscape of managing their collegiate careers.
“Oaktree Solutions has quickly become the go-to firm across industries and across the globe,” said founder Frank Carone. “We couldn’t be more enthusiastic about Frank joining our emerging Sports and Entertainment practice, led by Eric. This will be a major focus and growth driver of our firm going forward.”
Mason added, “Throughout my career, both as a professional athlete, an advocate for NBA players, and an entrepreneur, I have always wanted to help athletes optimize their choices and live their best lives, navigating all the pressures, risks, and opportunities inherent in living our lives in the spotlight. My work with Oaktree Solutions is a natural next step to create impact for the athlete community
After retiring from the NBA, Mason co-founded Vaunt, which provides fans with access to professional athletes, while also creating opportunities for players to build and monetize their own brands. At Oaktree, Mason will serve as an advisor on international business matters and strategic counsel for post-professional athletes, building on his post-NBA expertise with a focus on athlete branding and consulting.
Mason spent 11 years playing professionally in the NBA. While playing, his interest in off-court business led to his involvement in the National Basketball Players Association, where he eventually served as Deputy Executive Director.
Oaktree Solutions is a public affairs firm that specializes in reducing complexity to deliver strategies that work. We help our clients succeed by offering services in issue advocacy and market positioning, litigation support, crisis management, government relations strategy, business development consulting, C-suite problem-solving, and equity and sustainability consulting. You can find more information on our website.
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